the by liv collective

Red lace lingerie hanging on a gold bathtub faucet, next to a gold bath caddy with rolled white towels and small bottles of bath products.

A white plate with figs, prosciutto, a wedge of blue cheese, almonds, a blueberry, and a small spoonful of jam, with a glass of white wine nearby on a wooden table.

A curated creative collective, built around your brands needs

About

By Liv Collective is a flexible, founder-first model that brings together trusted senior creatives across brand, design, content, social, strategy, and production. Rather than a fixed agency roster, we assemble the right team for your moment, ensuring taste, efficiency, and alignment from day one. All under one vision.

Our partners are senior-level creatives who have led and executed work for some of today’s most recognized consumer and lifestyle brands. Each collaborator is carefully selected for their craft, taste, and ability to work collaboratively within a tightly guided creative system.

This model allows brands to move with intention and agility. You get senior thinking, focused execution, and a clear creative through-line, without unnecessary layers or overhead. The result is work that feels cohesive, elevated, and built to support real business growth.

“Working with Liv on Caraway’s rebrand was one of the most impactful creative partnerships we’ve had. She brought exceptional creative leadership and strategic clarity, elevating our brand across identity, packaging, and voice with a level of taste and rigor that’s rare.”

— Jordan Nathan, Founder & CEO at Caraway Home
“Liv is one of the strongest Creative Directors I’ve worked with. She’s a highly creative, commercially sharp partner with exceptional brand instincts and a deep understanding of DTC, retail, and the full apparel lifecycle.”

— Dan Clifford, CMO & Advisor, Pepper, Mansur Gavriel, Cotopaxi

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the by liv collective

A curated creative collective, built around your brands needs

“Working with Liv on Caraway’s rebrand was one of the most impactful creative partnerships we’ve had. She brought exceptional creative leadership and strategic clarity, elevating our brand across identity, packaging, and voice with a level of taste and rigor that’s rare.”

“Liv is one of the strongest Creative Directors I’ve worked with. She’s a highly creative, commercially sharp partner with exceptional brand instincts and a deep understanding of DTC, retail, and the full apparel lifecycle.”